Why Twin Falls?

At Epic Capital, we believe we can achieve greatness through high-quality investments, the relationships we foster, and the momentum we build from exceptional real estate solutions that exist right here at home in Twin Falls, Idaho. Let’s be Epic, together.

Twin Falls Metrics

Twin Falls is the largest city among the five that make up the Magic Valley Region in Idaho. Ideally located, Twin Falls is a prime hub for south-central Idaho and northeastern Nevada, creating an excellent climate for commerce. Nicknamed "The Niagara of the West" for its gorgeous waterfalls, Twin Falls has a stunning backdrop in which its residents enjoy high employment rates and a low cost of living, creating an ideal location for investing.

Safe Communities

Violent Crimes
39.5% Lower than the National Average

Idaho Crime Statistics and Rates Report

Convenient Transportation

3 Miles to the Interstate
16 Minutes Average Magic Valley Commute
9 Airports within 50 Miles
5 Miles North of Magic Valley Airport

Idaho Commerce Profile Page

Twin Falls is Thriving

From major corporations to healthcare and eduction, the Magic Valley region is thriving.


Twin Falls Profile

From small businesses in the heart of charming downtown to large corporations continually moving into Twin Falls, there's no denying the strong business climate. Home to Chobani, Clif Bar, Amalgamated Sugar, and Glanbia Foods, the area attracts agricultural-based industries specializing in food production, processing, warehousing, and distribution. The community's focus on education is also a spotlight, with Idaho State University, The College of Southern Idaho, and the Applied Technology and Innovation Center. Combined, they create an elevated attraction for new residents, investors, and businesses alike.



Year over year, Twin Falls and the “Magic Valley Region” population continues to grow. From 2010 to 2021, Twin Falls saw an increase of 19% in its population. When you look at the overall growth of the population in the United States, at only 7.3% for the same period, it’s evident growth is at the forefront in Twin Falls. Many households make a healthy median income, creating an optimal market for money flowing back into the local economy.


Magic Valley Region Population: 209,972

Twin Falls, Kimberly, Jerome, Filer, and Hansen

Jobs & Housing

The unemployment rate continues to decline in Twin Falls. With a 96.5% employment rate and numerous trades or industries to choose from, new residents can find employment. With people back to work, more households are confident to invest their money in the housing market and/or the multifamily market - all of which are seeing a steady price equalization. Median prices in the single-family and multifamily market are highly competitive, and with a four-month housing inventory supply, sellers are motivated, making Twin Falls a prime location for others to make it their home.

$16.5 Million

Small businesses in the Magic Valley region could be eligible to receive financing through the USDA’s investment of $16.5 Million in rural Idaho communities with the goal of creating opportunities for entrepreneurs, small businesses, and farmers.

Idaho News Six | KSAW Magic Valley, February 2022

2.4% Unemployment

With population growth and major business hubs, employment rates continue to rise at a healthy rate.

U.S. Bureau of Labor Statistics, December 2022

3.9% YOY Job Growth

Opportunities throughout the Magic Valley region continue to pop up as businesses are relocating their major hubs bringing more jobs.

U.S. Bureau of Labor Statistics

Epic Capital is the culmination of our team’s past experiences in managing multiple businesses, exposure to the market’s cycles, and a thoughtful problem-solving approach. The law of the harvest, the value of hard work, and the importance of adapting to our environment are deeply ingrained principles that guide us. Unbound by circumstances, we advance toward desired outcomes for our investors, clients, and partners. Reach out to us with any questions about investing in Twin Falls and the Magic Valley Region. We believe in our community, and you can believe in us.

If you're interested in investing with us, we invite you to get started today. Let's Be Epic, together.